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1. What Are Cookies?
Cookies are small text files that are placed on your device (computer, tablet, or smartphone) when you visit a website. They allow the website to recognize your device and store certain information about your preferences or past actions.
We also use similar technologies such as pixels, tags, and local storage which work in a similar way to cookies to support the functionality and analytics of our platform.
2. Types of Cookies We Use
We use different types of cookies to operate our services efficiently and to provide you with a better user experience.
a. Essential (Strictly Necessary) Cookies
These cookies are required for the basic operation of our website and cannot be switched off in our systems. They are usually only set in response to actions made by you, such as:
- Logging into your account
- Securing your session
- Filling in forms or submitting applications
- Maintaining your cookie consent preferences
Important Note on Essential Cookies
While you can configure your browser to block these cookies, some parts of the site may not work properly if essential cookies are disabled.
b. Performance & Analytics Cookies
These cookies help us understand how visitors use our website so we can improve its performance and usability. For example, they allow us to:
- See which pages are most frequently visited
- Analyze how users navigate through our platform
- Measure the effectiveness of campaigns and features
c. Functional Cookies
Functional cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages. These cookies help us:
- Remember your preferences such as language and region
- Save your previously entered details (e.g., course preferences)
- Offer a more tailored experience based on your usage
d. Advertising & Marketing Cookies
These cookies are used to deliver content and advertisements that are more relevant to you and your interests. They may be set through our site by our advertising partners. They help us:
- Show personalized ads on EduTrust and other websites
- Measure the effectiveness of marketing campaigns
- Limit how often you see a particular advertisement
3. How We Use Cookies
We use cookies and similar technologies for the following purposes:
- To keep you securely logged into your EduTrust account
- To remember your settings, preferences, and saved searches
- To improve website speed, performance, and reliability
- To understand how you interact with our pages and features
- To personalize content, recommendations, and university suggestions
- To deliver and measure the effectiveness of relevant advertisements
Where required by applicable law, we will ask for your consent before placing non-essential cookies on your device.
4. Third-Party Cookies
Some cookies used on our website are placed by third-party providers. These third parties may collect data about your online activities over time and across websites.
Examples of third-party services we may use include:
- Analytics tools (e.g., Google Analytics) to understand website usage and trends
- Advertising networks that help us show relevant ads
- Social media integrations (e.g., login or sharing features)
These third parties operate under their own privacy and cookie policies. We recommend reviewing their respective policies for more information on how they use cookies and process your data.
5. Managing Cookies & Your Choices
You have control over how cookies are used on your device. You can manage your cookie preferences in the following ways:
a. Browser Settings
Most web browsers allow you to:
- View which cookies are stored on your device
- Delete existing cookies
- Block all cookies or specific types of cookies
- Set preferences for how cookies are handled
Please refer to your browser’s help section for detailed instructions (e.g., Chrome, Safari, Firefox, Edge).
b. In-Platform Preferences (Where Available)
On some of our platforms, you may see a cookie banner or settings panel that allows you to accept, reject, or customize non-essential cookies.
c. Impact of Disabling Cookies
If you disable or block certain cookies, some features of our website or application may not function correctly. For example, you may not be able to:
- Stay logged in across sessions
- Save preferences or recently viewed items
- Receive personalized content and recommendations
6. Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legal requirements, or our practices. Any updates will be published on this page with a revised "Last updated" date.
Where required by law, we will notify you of significant changes, for example through a notice on our website or by email.
7. Contact Us
If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please contact us:
Questions About Cookies or Tracking?
Our team is here to help you understand how your data is used and how you can manage your preferences.
support@edutrust.in